Business Coaching for Therapists.
What We Do
Starting your own therapy business can be both scary and exciting. We walk alongside you during this process to make sure you have all the boxes checked. We make sure you have the tools to succeed in your business.
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If you’re ready to make the leap into private practice, there’s a lot you need to keep track of. From licensing to marketing, and everything in between, there’s a lot to keep track of. We help you make sure all the boxes are checked and nothing is missed.
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Whether you’re doing your own medical billing, or looking to work with a medical billing provider, you need to make sure you have everything in place.
If you want to do your own billing, we offer hourly training to help you get things up and running.
If you want to outsource, we work with you to help form those relationships and make sure that your medical billing provider is checking all the required boxes.
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We offer ongoing support and monthly meetups to help make sure our clients have everything properly sorted out
Meet Emily Lovewell
Based in Grand Rapids, Michigan, Emily Lovewell is the founder of Lovewell Services, helping therapy providers launch and grow successful private practices with confidence.
With over 10 years of experience in mental health billing, insurance verification, claims management, and revenue cycle operations, Emily brings deep industry expertise from her work with Pine Rest Christian Mental Health Services and independent medical billing consulting.
Emily specializes in helping new therapy practices build strong operational foundations—from insurance and billing workflows to compliance and reimbursement strategy—so providers can avoid costly mistakes and focus on client care.
When you hire Emily, you gain a consultant who understands the unique business challenges of therapy practices and provides practical, proven solutions to help your practice launch smoothly, stay profitable, and scale sustainably.
Testimonials
“Emily’s wealth of knowledge and experience has been an invaluable resource as I launch my private practice. Her guidance has given me clarity and confidence in navigating the business aspects of my work, allowing me to focus on delivering high-quality care to my clients.”
“Emily helped me think through my vision, goals, and best practices. I can count the number of no-shows I’ve had on one hand; I have not had any accruing patient balances and Emily’s coaching was crucial in achieving this.
We continue to work together exploring ways I can increase efficiency in my practice and systems, and Emily is always looking for ways to support me and my practice. ”
“Emily quickly became more than a business connection—she became a trusted colleague and sounding board. Whether brainstorming ideas, providing feedback, or lending support on projects, she has always been reliable, professional, and generous with her expertise. ”
“Emily is responsive and exceptionally thorough, and she explains everything in a way that feels clear and easy to understand. Her expertise, resourcefulness, and commitment to resolving issues make her an invaluable support to the work I do. ”
Let's Work Together
Starting your own business is a lot. Let’s schedule a time to meet and see how we can help you reach your goals.